INTRODUCING GORE-TEX INFINIUM PRODUCT BRAND

The products with the white diamond logo are intended for those who like to be outside and desire broader benefits and meaningful experiences through products that are “beyond waterproof”. It could be a favourite pair of Brogue shoes or Converse trainers that keep your feet comfortably warm and stylish through the winter; yet because the insulation is so thin they don’t have the bulky insulation look consumers are accustomed to seeing; or the gloves that provide enhanced tactility, keep fingers warm in winter and let you use your smartphone without taking them off.

These new product technologies include Therium footwear that can protect your feet against cold outdoors, yet prevent them from overheating when they transition to indoors. Soft-Lined Shells; which pairs warmth and breathability while offering persistent water repellency via a new technology that enables the use of a membrane on the outer layer of the fabric. Insulated Garments; also equipped with the new membrane technology allowing water to beat on the surface, keeping you warm and cosy. Stretch Gloves; feature a single seam over the entire finger area and a 3D shape with stretch to provide superior fit.

The new Gore-Tex Infinium product brand will join the Gore-Tex brand offering consumers new product options,” said Christian Langer, Global Sales and Marketing Leader, Gore Fabrics Division. “It could be a favourite pair of shoes that keep feet comfortably warm and stylish through the winter; yet because the insulation is so thin, they don’t have the bulky insulation look consumers are accustomed to seeing. Or gloves that provide enhanced tactility, by keeping fingers warm in winter and yet allow customers to use a smartphone without taking them off.”